Source: Zenag Admin | Date: 18 July | Article by: Zenag Admin

In a vibrant celebration of community, fitness, and teamwork, Zenag Chicken proudly partnered with Island Petroleum and other local businesses to sponsor the highly anticipated Lae Colour Run. The event transformed the streets of Lae into a sea of color, laughter, and energy as hundreds of participants came together for a shared cause.

The partnership between Zenag Chicken, Island Petroleum, and other sponsors played a key role in the event’s success, providing vital resources, promotional support, and on-the-ground engagement throughout the day. Each brand contributed in its own way: Zenag Chicken fueled participants with refreshing drinks and their famous chicken snacks, while Island Petroleum powered event logistics and transportation needs.

“This Colour Run was more than just a fun event; it was about strengthening our community and encouraging healthy, active lifestyles,” a Zenag spokesperson said. “Partnering with Island Petroleum and other local businesses made this possible. Together, we’ve created something special for Lae.”

Island Petroleum representatives also praised the collaboration, emphasizing their shared vision for community development and wellness. “We believe in supporting activities that uplift the people of Lae. Events like this promote unity, health, and happiness – and that’s something worth investing in.”

Funds raised from the Colour Run will benefit local youth development programs and health initiatives, ensuring that the event’s impact extends beyond the day itself.

Throughout the event, Zenag Chicken’s signature yellow brand was highly visible at color stations and hydration points, where volunteers handed out water bottles and branded giveaways. Island Petroleum’s logistical support ensured smooth transport and setup, allowing the event to run efficiently from start to finish.

The event ended with a festive gathering at the finishing line, where sponsors were recognized for their contributions. Social media buzzed with colorful images and praise, with many participants calling for the Colour Run to become an annual tradition.

As Zenag Chicken, Island Petroleum, and fellow sponsors look ahead, this partnership marks the beginning of more community-focused collaborations, promising future events that will continue to inspire and unite the people of Lae.